your name here
your name here
your name here

Bitsky

#Crypto

#CEX

#Fintech

Role

Product Manager | User Experience Design

Time

Aug 2023 to Present

Collaborators

Engineers, Promotion, Sales, Customer Success, Operations

Platform

iOS, Android, Web Application

Tool

ClickUp(for Customer Feed Back)

Asana(for Bug Testing)

Nifty(for Product Management)

Craft(for PRD)

Figma & Framer(for Wireframe and Prototyping)

This project aims to design an intuitive and powerful cryptocurrency exchange application to meet user trading needs, enhance user experience, and ensure transaction security and convenience.

In the initial phase of the project, we conducted detailed market research and user needs analysis. We interviewed several active cryptocurrency traders to understand their pain points and requirements when using existing trading platforms. Based on the research findings, we established design goals: optimizing the user interface, improving transaction speed, enhancing security measures, and providing diverse trading functionalities.

For the whole development of applications, I use figma for wireframing. This keeps me and the development team, as well as the stakeholders, on the same page at all times.

How to simplify it

Designing an effective information architecture (IA) for a mobile shopping app is critical to ensure that users can easily find and access the products and services they need. Here's a high-level breakdown of the IA for the shopping app project

The introduction of our product was greeted with universal praise, witnessing a substantial rise in website visits and engaged users. Users praised the website's user-friendly nature, ease of transaction, and robust security measures. The endeavor not only showcased our proficiency in user analysis, interface creativity, and technical innovation but also solidified our stance in the domain of cryptocurrency.

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